Category: Product

01 Jul

Great grocery shopping idea !!!

Are you those who are too busy to go to supermarket to do grocery shopping?

Here you have a wonderful idea to avoid traffic to go to supermarket, time consuming selecting the products within hundreds of square meters, long queues for checking out and most important carrying it from store to home.

It is simple, clean, very cheap and comfortable for every one, either company and consumers. Just need space to stick all products and display them to make the grocery shopping using a smartphone and QR Codes (see more possible usage for QR Codes here).

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Tesco (Homeplus) in Korea reached #1 position as supermarket thanks to some stickers (vinyl)  with all products in the most concurrent place (underground). All rushing Korean could do their grocery shopping with their smarphones and the QR Codes in each product. Of course home delivery would be the best part, don’t you think so?

30 Jun

How Important Is Video in e-commerce?

Retailers are realizing the usage of Video in their e-stores is bringing more benefits than headaches.

Video is one of the most used features in Internet and we can see how YouTube is increasing the users and became the 3rd website worldwide. In fact, you can see a Survey by practicalecommerce.com and the conclusion was : “Video helps educate customers and gives more visual info on brand. It creates trust and builds a relationship”.

Also Smart Mobiles are increasing the video usage and this gives us another reason to get focused editing video information about our products.

Here I list some good reasons to start using video in your site:

1. More Product information drives conversion

Consumers are used to go to a shop on the street and see, touch and even use/try on the product they are interested. Therefore a video product gives much more details in less time than using lot of text and pictures, that is something we should also display

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